Communication de conférence

Changing Moral Judgments of Short and Long Speculation : The Role of Moral versus Economic Arguments and the Consumer’s Motivational Orientation

in 4th Association for Consumer Research Latin America Conference, Cali, Colombia, July 5-8, 2017

Chatterjee, Subimal ; Dalman, M. Deniz ; Association for Consumer Research Latin America Conference (From Magical Realism to Realizing Magic in the Market Place). 4th, Cali, Colombia, July 5-8, 2017

ACR, Association for Consumer Research 2017


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