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Exploring corporate strategy : text & cases

Johnson, Gerry (19..-....). Auteur ; Scholes, Kevan (19..-....). Auteur ; Whittington, Richard (1958-....). Auteur

Financial Times Prentice Hall - 2008 - 1 vol. (XXXI-880 p.)

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Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.